A dynamic team of passionate designers
Our Services
Market Research
Gathering and analyzing data about a target audience’s preferences, behaviors, and needs to inform design and marketing decisions. This capability enables us to understand market trends, identify opportunities, and tailor strategies to meet consumer demands effectively.
Brand Strategy
Development of a comprehensive plan to establish and strengthen a brand’s identity, positioning, and market presence. This capability includes defining the brand’s mission, values, target audience, and unique selling propositions. By creating a cohesive brand narrative and visual identity, we ensure consistent messaging across all touchpoints.
CMF
CMF is the fundamental bridge between our design philosophy and the user's experience. We curate and innovate with colour, material, and finish to create the rich, tactile dialogues that define enduring products. By harnessing Asia's technological brilliance and collaborating closely with industrialists, our CMF work elevates aesthetics and perceived quality while grounding the product in a sensory reality that feels both innovative and timeless.
Product Launch
We design for impact from the studio to the shelf. Our product launch service ensures your innovation arrives in the market with the clarity and momentum it deserves. By aligning the product's narrative with a strategic go-to-market framework, we build anticipation, communicate its unique value, and secure a powerful entry. This unleashes your brand's potential, driving immediate and lasting commercial success that establishes a strong industry foothold.
Approach
01
Define
We initiate each project with deep-dive research and analysis, evaluating market positioning, user behaviors, material constraints, and manufacturing capabilities. This phase produces a detailed project roadmap and technical brief that aligns brand DNA with production realities, ensuring feasibility before development begins.
02
Design
We execute through iterative sketching, 3D modeling, prototyping, and engineering validation. Our integrated systems synchronize technical data with visual development, refining aesthetics, ergonomics, tolerances, and assembly requirements alongside material specifications.
03
Deliver
We deliver comprehensive technical packages including CAD data, engineering drawings, BOMs, CMF specs, and quality protocols. Collaborating with manufacturers during tooling and production ramp-up, we ensure design intent is maintained at scale for a seamless market transition.
our story
Michael Young is an award-winning British designer, founder, and creative director of Michael Young Studio. Michael Young Studio was founded in 1993 to provide exclusive, quality design services across an eclectic range of markets – from interiors to technology.
In 2006, he opened a studio in Hong Kong, and today, Michael Young Studio is regarded as one of the most innovative and influential design firms in Asia, known for creating timeless, award-winning pieces featured in museums around the globe.
With 30+ years of experience, our design philosophy blends human senses and materiality for enduring products. Our unique process is rooted in culture and innovation.
Thrive with us in a dynamic market as we strongly believe in the power of collaboration. Strengthening partners’ market presence and offering continuous support in the competitive landscape through strategic brand development.
Experience the transformative impact of Michael Young Studio. Our expertise in enhancing product experience and commitment to innovation elevates brands. Unlock your brand’s potential, gain a competitive edge, and establish a strong industry foothold.
Meet the team
awards
CLIENTS
mUSEUM COLLECTIONS
join our team